Exploring A/E/C Marketing and Beyond
Episode 21: Rebranding the Role of AEC Marketers with Ida Cheinman
December 2nd, 2020 | 28 mins 9 secs
Ida and I chat about the role of AEC marketers and how we can rebrand our roles and create a new value proposition for marketers in the AEC industry.
Episode 20: Marketing Unicorns with Fawn Radmanich
November 25th, 2020 | 9 mins
aecmarketeer, aecmarketing, marketing, unicorns
In this special edition episode of the AEC Marketeer, this Pre-Thanksgiving Leftovers episode covers marketing unicorns and Fawn gives another great example of innovating in the AEC space. Enjoy!
Episode 19: The Benefits of Mentoring with Joy Guinn
November 18th, 2020 | 20 mins 40 secs
aecmarketeer, aecmarketing, mentoring, mentorship
We all know the benefits of being mentored, but what about the benefits of being a mentor? Joy Guinn and I discuss just that on this week's episode.
Episode 18: Getting to Know Chris Austin of Maven's Notebook
November 11th, 2020 | 21 mins 27 secs
california, research, water, website
I sit down with Chris Austin to talk about her website Maven's Notebook. Through Maven's Notebook, Chris Austin has created a unique platform that compiles an entire sector's worth of information from one state into accessible articles.
Episode 17: Innovating with Fawn Radmanich
October 28th, 2020 | 27 mins 13 secs
aecmarketing, empathy, innovation, mindset
Fawn is an excellent innovator and in this episode I pick her brain as she explains how she comes up with innovative ideas and some examples of her successes.
Episode 16: Business Development Planning and Accountability during Market Fluctuations
October 21st, 2020 | 26 mins 13 secs
aecmarketing, business development, planning
Jen Newman and I talk about the value of a good business development plan, how to maintain accountability, and why planning is still important during times of market fluctuations.
Episode 15: Virtual Interview Tips
October 14th, 2020 | 24 mins 50 secs
aec marketing, interview prep, virtual interviews
Courtney Johnson and I chat about our favorite tips and tricks for virtual interviews.
Episode 14: How to Build Your Bravery Muscle and Lean into Your Core Values
October 7th, 2020 | 25 mins 55 secs
aec marketing, bravery, core values
Deirdre and I explore the relationship between bravery and leaning into your core values.
Episode 13: Kim Austin: A Career Story
September 30th, 2020 | 24 mins 17 secs
I sit down to talk with Kim Austin about her journey to becoming a Vice President of Regional Marketing and Communications and the lessons she's learned along the way
Episode 12: Career Coaching
September 23rd, 2020 | 26 mins
aec marketing, career coach, marketing
I dig into all things career coaching with Maisha Hagan, owner and founder of Beauty and the Boss.
Episode 11: Asking the Right Questions to Get the Best Content
September 16th, 2020 | 23 mins 24 secs
aec marketing, content writing
Mercedez Thompson and I explore content writing, asking great questions, and the tools she uses to produce the best content possible.
Episode 10: Visual Journaling
September 9th, 2020 | 23 mins 36 secs
sketchnotes, visual journaling
Cathy Hutchison explains what visual journal in and how you can get started!
Episode 9: Exploring B+C Marketing Strategies
September 2nd, 2020 | 40 mins
Andy Pierce is a B+C marketer from Ireland that I brought on this week to break us out of our echo chambers a bit and inject some fresh ideas from the B+C space that hopefully you can apply to your AEC Marketing efforts.
Episode 8: Building Your Personal Brand with Damion Morris
August 26th, 2020 | 30 mins 2 secs
branding, marketing, personal branding
Damion Morris and I sit down to discuss personal branding and how to build your own personal brand.
Episode 7: Public Relations and Social Media in AEC
August 19th, 2020 | 34 mins 18 secs
During this episode Dacia Coffey and I go over some steps on how to bring your PR into the spotlight. We talk social media, how to become follow-worthy, and so much more!
Episode 6: How 'Let's Talk Race' Transformed into a [safe space]
August 12th, 2020 | 32 mins 52 secs
Danielle Gray and I talk about how her 'Let's Talk Race' session in June 2020 inspired her new program [safe space]. She and I also discuss the human element and her new venture with Unoia, a CBD lifestyle brand.