AEC Marketeer

Exploring A/E/C Marketing and Beyond

About the show

This podcast explores marketing trends and answers your most pressing questions to help you thrive as an A/E/C Marketeer.

AEC Marketeer on social media

Episodes

  • Episode 12: Career Coaching

    September 23rd, 2020  |  26 mins
    aec marketing, career coach, marketing

    I dig into all things career coaching with Maisha Hagan, owner and founder of Beauty and the Boss.

  • Episode 11: Asking the Right Questions to Get the Best Content

    September 16th, 2020  |  23 mins 24 secs
    aec marketing, content writing

    Mercedez Thompson and I explore content writing, asking great questions, and the tools she uses to produce the best content possible.

  • Episode 10: Visual Journaling

    September 9th, 2020  |  23 mins 36 secs
    sketchnotes, visual journaling

    Cathy Hutchison explains what visual journal in and how you can get started!

  • Episode 9: Exploring B+C Marketing Strategies

    September 2nd, 2020  |  40 mins
    analogous marketing

    Andy Pierce is a B+C marketer from Ireland that I brought on this week to break us out of our echo chambers a bit and inject some fresh ideas from the B+C space that hopefully you can apply to your AEC Marketing efforts.

  • Episode 8: Building Your Personal Brand with Damion Morris

    August 26th, 2020  |  30 mins 2 secs
    branding, marketing, personal branding

    Damion Morris and I sit down to discuss personal branding and how to build your own personal brand.

  • Episode 7: Public Relations and Social Media in AEC

    August 19th, 2020  |  34 mins 18 secs

    During this episode Dacia Coffey and I go over some steps on how to bring your PR into the spotlight. We talk social media, how to become follow-worthy, and so much more!

  • Episode 6: How 'Let's Talk Race' Transformed into a [safe space]

    August 12th, 2020  |  32 mins 52 secs

    Danielle Gray and I talk about how her 'Let's Talk Race' session in June 2020 inspired her new program [safe space]. She and I also discuss the human element and her new venture with Unoia, a CBD lifestyle brand.

  • Episode 5: How to Leverage Personality Assessments with Leanne Abraham

    August 5th, 2020  |  40 mins 41 secs
    aecmarketing, birkman, marketing, personalityassessments, recruiting, retention

    In this episode, I'm joined by Leanne Abraham to talk about the Birkman personality assessment tool and how understanding ourselves can help us understand and with with others in the workplace. For $30 off the Birkman "Stop Guessing" tool, you can email [email protected] and mention the AEC Marketeer podcast.

  • Episode 4: Chris Tejeda on Business Development and Networking

    July 29th, 2020  |  28 mins 30 secs

    Chris joins us to talk about business development, networking, and his general love of people.

  • Episode 3: Courtney Kearney: Wife, Mom, Data Loving Marketer

    July 22nd, 2020  |  34 mins 49 secs
    aec, crm, data, marketing

    In this episode Courtney and I talk CRM, data, and how being a mom has shaped her career.

  • Episode 2: Negotiation and the Power of Empathy with Maurie Kelly

    July 8th, 2020  |  24 mins 2 secs
    aecmarketing, empathy, marketing, negotiation

    Maurie Kelly joins me to explain how approachable negotiation is, what makes a successful negotiation, and how powerful empathy can be in the world and the workplace.

    References:
    Deepak Malhotra - Negotiating the Impossible
    Linda Babcock - Women Don't Ask: Negotiation and the Gender Divide
    Pray the Devil Back to HellDirected by Gini Reticker, produced by Abigail Disney, 24 Apr. 2008. www.forkfilms.net/pray-the-devil-back-to-hell/
    “Avoiding Miscommunication in a Digital world.” Nick Morgan, HBR IdeaCast, Harvard Business Review, Nov. 2018,hbr.org/ideacast/2018/11/avoiding-miscommunication-in-a-digital-world

  • Episode 1: Getting to Know InDesign Guru, Julie Shaffer

    June 22nd, 2020  |  24 mins 19 secs
    aecmarketing, indesign, julieshaffer, marketing

    In this episode, I talk to Julie Shaffer about her career, why she started Shaffer Creative, and how she became an InDesign power user.