AEC Marketeer

Exploring A/E/C Marketing and Beyond

About the show

This podcast explores marketing trends and answers your most pressing questions to help you thrive as an A/E/C Marketeer.

AEC Marketeer on social media

Episodes

  • Episode 3: Courtney Kearney: Wife, Mom, Data Loving Marketer

    July 22nd, 2020  |  34 mins 49 secs
    aec, crm, data, marketing

    In this episode Courtney and I talk CRM, data, and how being a mom has shaped her career.

  • Episode 2: Negotiation and the Power of Empathy with Maurie Kelly

    July 8th, 2020  |  24 mins 2 secs
    aecmarketing, empathy, marketing, negotiation

    Maurie Kelly joins me to explain how approachable negotiation is, what makes a successful negotiation, and how powerful empathy can be in the world and the workplace.

    References:
    Deepak Malhotra - Negotiating the Impossible
    Linda Babcock - Women Don't Ask: Negotiation and the Gender Divide
    Pray the Devil Back to HellDirected by Gini Reticker, produced by Abigail Disney, 24 Apr. 2008. www.forkfilms.net/pray-the-devil-back-to-hell/
    “Avoiding Miscommunication in a Digital world.” Nick Morgan, HBR IdeaCast, Harvard Business Review, Nov. 2018,hbr.org/ideacast/2018/11/avoiding-miscommunication-in-a-digital-world

  • Episode 1: Getting to Know InDesign Guru, Julie Shaffer

    June 22nd, 2020  |  24 mins 19 secs
    aecmarketing, indesign, julieshaffer, marketing

    In this episode, I talk to Julie Shaffer about her career, why she started Shaffer Creative, and how she became an InDesign power user.