AEC Marketeer

Episode Archive

Episode Archive

2 episodes of AEC Marketeer since the first episode, which aired on June 22nd, 2020.

  • Episode 2: Negotiation and the Power of Empathy with Maurie Kelly

    July 8th, 2020  |  24 mins 2 secs
    aecmarketing, empathy, marketing, negotiation

    Maurie Kelly joins me to explain how approachable negotiation is, what makes a successful negotiation, and how powerful empathy can be in the world and the workplace.

    References:
    Deepak Malhotra - Negotiating the Impossible
    Linda Babcock - Women Don't Ask: Negotiation and the Gender Divide
    Pray the Devil Back to HellDirected by Gini Reticker, produced by Abigail Disney, 24 Apr. 2008. www.forkfilms.net/pray-the-devil-back-to-hell/
    “Avoiding Miscommunication in a Digital world.” Nick Morgan, HBR IdeaCast, Harvard Business Review, Nov. 2018,hbr.org/ideacast/2018/11/avoiding-miscommunication-in-a-digital-world

  • Episode 1: Getting to Know InDesign Guru, Julie Shaffer

    June 22nd, 2020  |  24 mins 19 secs
    aecmarketing, indesign, julieshaffer, marketing

    In this episode, I talk to Julie Shaffer about her career, why she started Shaffer Creative, and how she became an InDesign power user.