AEC Marketeer

Episode 3: Courtney Kearney: Wife, Mom, Data Loving Marketer

July 22nd, 2020  |  34 mins 49 secs

aec, crm, data, marketing

In this episode Courtney and I talk CRM, data, and how being a mom has shaped her career.

Episode 2: Negotiation and the Power of Empathy with Maurie Kelly

July 8th, 2020  |  24 mins 2 secs

aecmarketing, empathy, marketing, negotiation

Maurie Kelly joins me to explain how approachable negotiation is, what makes a successful negotiation, and how powerful empathy can be in the world and the workplace.

References:
Deepak Malhotra - Negotiating the Impossible
Linda Babcock - Women Don't Ask: Negotiation and the Gender Divide
Pray the Devil Back to HellDirected by Gini Reticker, produced by Abigail Disney, 24 Apr. 2008. www.forkfilms.net/pray-the-devil-back-to-hell/
“Avoiding Miscommunication in a Digital world.” Nick Morgan, HBR IdeaCast, Harvard Business Review, Nov. 2018,hbr.org/ideacast/2018/11/avoiding-miscommunication-in-a-digital-world

Episode 1: Getting to Know InDesign Guru, Julie Shaffer

June 22nd, 2020  |  24 mins 19 secs

aecmarketing, indesign, julieshaffer, marketing

In this episode, I talk to Julie Shaffer about her career, why she started Shaffer Creative, and how she became an InDesign power user.