AEC Marketeer

Episode 10: Visual Journaling

September 9th, 2020  |  23 mins 36 secs

sketchnotes, visual journaling

Cathy Hutchison explains what visual journal in and how you can get started!

Episode 9: Exploring B+C Marketing Strategies

September 2nd, 2020  |  40 mins

analogous marketing

Andy Pierce is a B+C marketer from Ireland that I brought on this week to break us out of our echo chambers a bit and inject some fresh ideas from the B+C space that hopefully you can apply to your AEC Marketing efforts.

Episode 8: Building Your Personal Brand with Damion Morris

August 26th, 2020  |  30 mins 2 secs

branding, marketing, personal branding

Damion Morris and I sit down to discuss personal branding and how to build your own personal brand.

Episode 7: Public Relations and Social Media in AEC

August 19th, 2020  |  34 mins 18 secs

During this episode Dacia Coffey and I go over some steps on how to bring your PR into the spotlight. We talk social media, how to become follow-worthy, and so much more!

Episode 6: How 'Let's Talk Race' Transformed into a [safe space]

August 12th, 2020  |  32 mins 52 secs

Danielle Gray and I talk about how her 'Let's Talk Race' session in June 2020 inspired her new program [safe space]. She and I also discuss the human element and her new venture with Unoia, a CBD lifestyle brand.

Episode 5: How to Leverage Personality Assessments with Leanne Abraham

August 5th, 2020  |  40 mins 41 secs

aecmarketing, birkman, marketing, personalityassessments, recruiting, retention

In this episode, I'm joined by Leanne Abraham to talk about the Birkman personality assessment tool and how understanding ourselves can help us understand and with with others in the workplace. For $30 off the Birkman "Stop Guessing" tool, you can email [email protected] and mention the AEC Marketeer podcast.

Episode 4: Chris Tejeda on Business Development and Networking

July 29th, 2020  |  28 mins 30 secs

Chris joins us to talk about business development, networking, and his general love of people.

Episode 3: Courtney Kearney: Wife, Mom, Data Loving Marketer

July 22nd, 2020  |  34 mins 49 secs

aec, crm, data, marketing

In this episode Courtney and I talk CRM, data, and how being a mom has shaped her career.

Episode 2: Negotiation and the Power of Empathy with Maurie Kelly

July 8th, 2020  |  24 mins 2 secs

aecmarketing, empathy, marketing, negotiation

Maurie Kelly joins me to explain how approachable negotiation is, what makes a successful negotiation, and how powerful empathy can be in the world and the workplace.

References:
Deepak Malhotra - Negotiating the Impossible
Linda Babcock - Women Don't Ask: Negotiation and the Gender Divide
Pray the Devil Back to HellDirected by Gini Reticker, produced by Abigail Disney, 24 Apr. 2008. www.forkfilms.net/pray-the-devil-back-to-hell/
“Avoiding Miscommunication in a Digital world.” Nick Morgan, HBR IdeaCast, Harvard Business Review, Nov. 2018,hbr.org/ideacast/2018/11/avoiding-miscommunication-in-a-digital-world

Episode 1: Getting to Know InDesign Guru, Julie Shaffer

June 22nd, 2020  |  24 mins 19 secs

aecmarketing, indesign, julieshaffer, marketing

In this episode, I talk to Julie Shaffer about her career, why she started Shaffer Creative, and how she became an InDesign power user.