AEC Marketeer
Exploring A/E/C Marketing and Beyond
Displaying items 41-42 of 42 in total of AEC Marketeer with the tag "marketing".
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Episode 2: Negotiation and the Power of Empathy with Maurie Kelly
July 8th, 2020 | 24 mins 2 secs
aecmarketing, empathy, marketing, negotiation
Maurie Kelly joins me to explain how approachable negotiation is, what makes a successful negotiation, and how powerful empathy can be in the world and the workplace.
References:
Deepak Malhotra - Negotiating the Impossible
Linda Babcock - Women Don't Ask: Negotiation and the Gender Divide
Pray the Devil Back to HellDirected by Gini Reticker, produced by Abigail Disney, 24 Apr. 2008. www.forkfilms.net/pray-the-devil-back-to-hell/
“Avoiding Miscommunication in a Digital world.” Nick Morgan, HBR IdeaCast, Harvard Business Review, Nov. 2018,hbr.org/ideacast/2018/11/avoiding-miscommunication-in-a-digital-world -
Episode 1: Getting to Know InDesign Guru, Julie Shaffer
June 22nd, 2020 | 24 mins 19 secs
aecmarketing, indesign, julieshaffer, marketing
In this episode, I talk to Julie Shaffer about her career, why she started Shaffer Creative, and how she became an InDesign power user.