AEC Marketeer
Exploring A/E/C Marketing and Beyond
We found 10 episodes of AEC Marketeer with the tag “aec marketing”.
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Episode 83: Simplifying Thought Leadership with Keelin Cox
February 8th, 2023 | 24 mins 52 secs
aec marketing, aecmarketeer, thought leadership
Do you have incredible thought leaders but aren’t sure how to translate their knowledge into successful marketing materials? This episode is for you! Thought leadership doesn't have to be a daunting, complicated task and my hope is through this episode you'll have the tools to simplifying thought leadership at your firm.
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Episode 78: Success Secrets of the Intentional Networker with Patti DeNucci
November 22nd, 2022 | 31 mins 57 secs
aec marketeer, aec marketing, connection, intentional networker, networking
As we approach the holiday season, there are going to be so many wonderful opportunities to connect with coworkers, industry colleagues, friends, and family. No matter the gathering, understanding how to intentionally network and connect with one another is essential. In this episode, we'll cover some common networking roadblocks, what to do when you walk into a room and don't know anybody, along with some top tips for intentional networking.
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Episode 77: Busting Boilerplate Proposals with Jen McGovern
November 9th, 2022 | 29 mins 38 secs
aec marketeer, aec marketing, boilerplate, proposals
In this episode Jen and I look into what makes a boring boilerplate proposal go from compliant to compelling. We dig into win themes, go/no-go discussions, and so much more!
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Episode 70: Path to the C-Suite with Amy Jones
August 3rd, 2022 | 28 mins 52 secs
aec marketeer, aec marketing, leadership, marketing
On today's episode, Amy and I discuss her career and how she went from marketing director to CEO. During this conversation Amy shares the skills she has honed and how her background in marketing has informed her approach to leadership and growing business.
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Episode 69: A Career Story: Communications with Beth Shimogawa
July 20th, 2022 | 26 mins 10 secs
aec marketing, aecmarketeer, communications
Are you curious about what your next steps could be after proposals or do you just want to learn more about what a communications role looks like at an AEC firm? In this interview we discuss all that and more. Join us as we discuss Beth's career progression, what her communications role looks like, and how you can make the case for a communications professional at your firm.
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Episode 68: Accelerating Change in Digital Marketing with Jon Gribble
July 6th, 2022 | 35 mins 8 secs
aec marketing, aecmarketeer, business development, digital marketing
Have you been curious what digital marketing could look like at an AEC firm? Jon was too and found his passion using digital marketing strategies to drive revenue. On this episode we explore digital marketing success stories, what these passionate teams look like, and how to make a case for your next digital marketing campaign.
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Episode 61: Account Development Planning with Mark Wainwright
March 16th, 2022 | 24 mins 3 secs
account development plans, account plans, aec marketing, aec sales
Mark and I dig into sales and the account development planning process. We'll go over best practices, along with the why and how of account planning.
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Episode 59: Client-Facing Marketing with Matthew Winklestine
February 16th, 2022 | 19 mins 53 secs
aec marketing, aecmarketeer, business development, marketing
The way we do business is changing and therefore how we market to our clients and talent needs to change too. In this episode Matthew and I dig into the role of marketers and business development professionals currently and what that relationship should look like in the future.
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Episode 56: Leadership and Management with Stephanie Wood
January 5th, 2022 | 25 mins 31 secs
aec marketeer, aec marketing, leadership, management
On this very special episode I have a great chat with Stephanie Wood, Marketing and Communications Manager of the Pacific Region at Stantec on how she manages and leads within her team.
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Episode 55: Managing Up in a Hybrid Organization with Mary Abbajay
December 8th, 2021 | 30 mins 36 secs
aec marketing, hybrid work, managing up, marketing
On this episode, Mary and I talk about the challenges of working in a hybrid organization and how we can manage up in a number of new circumstances.