AEC Marketeer
Exploring A/E/C Marketing and Beyond
We found 10 episodes of AEC Marketeer with the tag “aec marketing”.
-
Episode 56: Leadership and Management with Stephanie Wood
January 5th, 2022 | 25 mins 31 secs
aec marketeer, aec marketing, leadership, management
On this very special episode I have a great chat with Stephanie Wood, Marketing and Communications Manager of the Pacific Region at Stantec on how she manages and leads within her team.
-
Episode 55: Managing Up in a Hybrid Organization with Mary Abbajay
December 8th, 2021 | 30 mins 36 secs
aec marketing, hybrid work, managing up, marketing
On this episode, Mary and I talk about the challenges of working in a hybrid organization and how we can manage up in a number of new circumstances.
-
Episode 54: The AEC Professional's Guidebook with Gabe Lett
December 1st, 2021 | 26 mins 59 secs
aec marketing, guidebook, marketing, professional development
On this episode, we welcome back Gabe Lett to talk about his new book The AEC Professional's Guidebook and give us some of his favorite tips from the book!
-
Episode 51: The Great Resignation with Bryce Batts
October 27th, 2021 | 17 mins 11 secs
aec marketing, great resignation, marketing
On this episode we talk about the great resignation/reshuffle and what we as companies, individuals, and managers can do to attract and retain top talent.
-
Episode 48: What is a Fractional CMO with Doug Parker
September 1st, 2021 | 16 mins 6 secs
aec marketing, cmo, fractional cmo, leadership
On this episode, Doug walks me through what a Fractional CMO is, does, and when to look at bringing one on board!
-
Episode 47: How to Manage Performance Reviews with Maisha Hagan
August 18th, 2021 | 23 mins 39 secs
aec marketing, aecmarketeer, career coach, marketing, performance reviews
Maisha walks us through how to best leverage and prepare for your performance review. Her advice is absolutely priceless and she has helped hundreds of professionals just like you!
-
Episode 46: How to Create SEO Value with Bryon McCartney
August 4th, 2021 | 21 mins 35 secs
aec marketeer, aec marketing, aec websites, seo, website
Bryon and I dig in to SEO, what it really is, and how to maximize your website for search engines.
-
Episode 45: How to Showcase Marketing Skillsets
July 21st, 2021 | 37 mins 19 secs
aec marketer, aec marketing, marketing, skillset
So often marketing falls into the bucket of "non-technical" or "non-billable" work. Through this conversation, Lindsey and I explore how to get marketers out of these buckets and showcase the AEC Marketer's skillsets in ways that resonate with our firms and the industry.
-
Episode 42: Sustainability at the City Level with Salem Afeworki
June 9th, 2021 | 19 mins 56 secs
aec marketeer, aec marketing, consulting, sustainability
Salem comes on the podcast this week to talk about sustainability and what that means for the City of Costa Mesa, what our firms can do to help our clients reach their sustainability goals, and what to keep an eye out for in the future.
-
Episode 41: The Ultimate Marketing Training How-to with Matt Handal
May 26th, 2021 | 29 mins 41 secs
aec marketing, marketing training, training
Matt and I sit down to talk about all things marketing training - what to look for, why to invest in your people, and why to invest in yourself.