AEC Marketeer
Exploring A/E/C Marketing and Beyond
Displaying all 3 Episode of AEC Marketeer with the tag “negotiation”.
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Episode 103: Book Report: Never Split the Difference by Chris Voss, Part 2
February 21st, 2024 | 15 mins 48 secs
marketing, negotiation, psychology
This episode is part two of my book report on Never Split the Difference by Chris Voss. In this episode I go over mastering "no" and getting to "That's Right".
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Episode 102: Book Report: Never Split the Difference by Chris Voss, Part 1
February 7th, 2024 | 23 mins 36 secs
marketing, negotiation, psychology
I'm trying something new this year and doing book reports on professional development books I really like. In this episode I'm going through Never Split the Difference by Chris Voss and applying the tactics he discusses to AEC Marketing!
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Episode 2: Negotiation and the Power of Empathy with Maurie Kelly
July 8th, 2020 | 24 mins 2 secs
aecmarketing, empathy, marketing, negotiation
Maurie Kelly joins me to explain how approachable negotiation is, what makes a successful negotiation, and how powerful empathy can be in the world and the workplace.
References:
Deepak Malhotra - Negotiating the Impossible
Linda Babcock - Women Don't Ask: Negotiation and the Gender Divide
Pray the Devil Back to HellDirected by Gini Reticker, produced by Abigail Disney, 24 Apr. 2008. www.forkfilms.net/pray-the-devil-back-to-hell/
“Avoiding Miscommunication in a Digital world.” Nick Morgan, HBR IdeaCast, Harvard Business Review, Nov. 2018,hbr.org/ideacast/2018/11/avoiding-miscommunication-in-a-digital-world