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    <itunes:subtitle>Exploring A/E/C Marketing and Beyond</itunes:subtitle>
    <itunes:author>Keelin Cox</itunes:author>
    <itunes:summary>This podcast explores marketing trends and answers your most pressing questions to help you thrive as an A/E/C Marketeer.</itunes:summary>
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  <title>Episode 147: Leadership Lessons from the NFL with Matt Singletary</title>
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  <pubDate>Wed, 15 Jul 2026 06:00:00 -0700</pubDate>
  <author>Keelin Cox</author>
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  <itunes:subtitle>On this episode, Matt Singletary and I discuss lessons from the field on leadership, team dynamics, and common misconceptions that apply surprisingly well to AEC. </itunes:subtitle>
  <itunes:duration>50:31</itunes:duration>
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  <description>&lt;p&gt;On this episode, Matt Singletary and I reflect on lessons from the field on leadership, team dynamics, and common misconceptions that apply surprisingly well to AEC. We talk about football, Matt's own journey to leadership, and the crossover between the NFL and AEC. &lt;/p&gt;

&lt;p&gt;About Matt:&lt;br&gt;
Matt Singletary is a keynote speaker, former professional athlete, and the founder of BECOME/ER — a leadership and identity platform built for people who feel like they've never been enough.&lt;br&gt;
After his playing career, Matt rebuilt his life at the intersection of athletic discipline, business strategy, and the deeper work of personal becoming. Today he speaks to military academies, Fortune 100 companies, universities, faith communities, and youth organizations on the principles that have shaped him: pressure doesn't reveal character — it creates it; you have always been enough; and the work always starts within.&lt;br&gt;
Certified by the Elite Speaking Academy under speaker coach Shon Y. Hart, Matt brings two decades of lived experience at the intersection of sport, leadership, and the work of becoming.&lt;/p&gt;

&lt;p&gt;*&lt;em&gt;Links: *&lt;/em&gt;&lt;br&gt;
Website: &lt;a href="https://mattsingletaryco.com/" rel="nofollow noopener"&gt;https://mattsingletaryco.com/&lt;/a&gt;&lt;br&gt;
LinkedIn: &lt;a href="https://www.linkedin.com/in/matthewmsingletary/" rel="nofollow noopener"&gt;https://www.linkedin.com/in/matthewmsingletary/&lt;/a&gt; &lt;/p&gt;
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  <itunes:keywords>leadership, NFL, Becoming</itunes:keywords>
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    <![CDATA[<p>On this episode, Matt Singletary and I reflect on lessons from the field on leadership, team dynamics, and common misconceptions that apply surprisingly well to AEC. We talk about football, Matt's own journey to leadership, and the crossover between the NFL and AEC. </p>

<p>About Matt:<br>
Matt Singletary is a keynote speaker, former professional athlete, and the founder of BECOME/ER — a leadership and identity platform built for people who feel like they've never been enough.<br>
After his playing career, Matt rebuilt his life at the intersection of athletic discipline, business strategy, and the deeper work of personal becoming. Today he speaks to military academies, Fortune 100 companies, universities, faith communities, and youth organizations on the principles that have shaped him: pressure doesn't reveal character — it creates it; you have always been enough; and the work always starts within.<br>
Certified by the Elite Speaking Academy under speaker coach Shon Y. Hart, Matt brings two decades of lived experience at the intersection of sport, leadership, and the work of becoming.</p>

<p>*<em>Links: *</em><br>
Website: <a href="https://mattsingletaryco.com/" rel="nofollow noopener">https://mattsingletaryco.com/</a><br>
LinkedIn: <a href="https://www.linkedin.com/in/matthewmsingletary/" rel="nofollow noopener">https://www.linkedin.com/in/matthewmsingletary/</a></p>]]>
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    <![CDATA[<p>On this episode, Matt Singletary and I reflect on lessons from the field on leadership, team dynamics, and common misconceptions that apply surprisingly well to AEC. We talk about football, Matt's own journey to leadership, and the crossover between the NFL and AEC. </p>

<p>About Matt:<br>
Matt Singletary is a keynote speaker, former professional athlete, and the founder of BECOME/ER — a leadership and identity platform built for people who feel like they've never been enough.<br>
After his playing career, Matt rebuilt his life at the intersection of athletic discipline, business strategy, and the deeper work of personal becoming. Today he speaks to military academies, Fortune 100 companies, universities, faith communities, and youth organizations on the principles that have shaped him: pressure doesn't reveal character — it creates it; you have always been enough; and the work always starts within.<br>
Certified by the Elite Speaking Academy under speaker coach Shon Y. Hart, Matt brings two decades of lived experience at the intersection of sport, leadership, and the work of becoming.</p>

<p>*<em>Links: *</em><br>
Website: <a href="https://mattsingletaryco.com/" rel="nofollow noopener">https://mattsingletaryco.com/</a><br>
LinkedIn: <a href="https://www.linkedin.com/in/matthewmsingletary/" rel="nofollow noopener">https://www.linkedin.com/in/matthewmsingletary/</a></p>]]>
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